Names that tell a deeper story.
To most people, they’re unfamiliar words.
To those who know, they represent geography, genetics, and generations of cultivation.
This shirt keeps it simple — and lets the story live underneath.
Built for Everyday Wear
Soft. Lightweight. Easy to move in.
Made from combed and ring-spun cotton with just enough stretch, it’s comfortable without feeling oversized and structured without feeling stiff.
It’s the kind of shirt you wear while roasting on a Saturday morning, pulling shots behind bar, or explaining to someone why coffee doesn’t just “taste like coffee.”
Details
- 100% combed and ring-spun cotton (Heather colors contain polyester)
- Fabric weight: 4.2 oz./yd² (142 g/m²)
- Pre-shrunk fabric
- Side-seamed construction
- Shoulder-to-shoulder taping
- Blank product sourced from Nicaragua, Mexico, Honduras, or the US
Note: Lighter colors may be slightly sheer in certain lighting.
The Scoop on Coffee Varietals
Coffee is a fruit. And like apples or grapes, different varietals produce different fruits - like a granny smith vs a pink ladt apple.
Here are some examples of coffee varietals: bourbon, typica, caturra, SL28, pacamara, gesha, catuai, chiroso, margogipe, SL34, landrace/heirloom, and many more.
Each varietal carries genetic traits that influence structure, sweetness, acidity, and aromatics. Some thrive at high elevation. Others resist disease. Some are celebrated for florals and citrus clarity; others for chocolate depth and stone fruit richness.
When farmers choose a varietal, they’re making a long-term decision — one that affects yield, resilience, and the final cup for years to come.
Varietals are quiet architecture.
They shape what we taste long before roasting ever begins.
This shirt is a nod to that deeper layer of coffee — the part that starts at origin, in soil and seed.
Not just coffee.
A story in the making.
